Mission & Leadership

Mission

Empowering economic growth and prosperity in the heartlands of Central Illinois and West Central Indiana by providing tailored financial solutions and exceptional service to individuals, families, and businesses within rural communities.

Vision

Maintaining our reputation and increasing market share as we continue serving the financial needs of our rural communities with an emphasis on the dominant economic engine, agriculture. We will continue to be a reliable source of assistance as these viable operating units are transferred from one generation to the next.

Values

Empowerment: We empower rural communities by providing the financial backing needed to help family-owned businesses survive.

Heritage: We believe in preserving the tradition of family-owned businesses, which are seen as an important part of American culture and values.

Community Well-Being: We support small towns, local governments, schools, and businesses, fostering a strong and vibrant community life.

Resilience: We help businesses withstand economic cycles and challenges, ensuring long-term sustainability.

Independence: We support individual proprietorships and the belief that these businesses contribute to the freedom and self-reliance central to the American way of life.

A subsidiary of Longview Capital Corporation